Jul 7, 2025
Proof of Engagement: How Genome Is Turning Attention Into Onchain Value

In the current state of Web3, attention is abundant—but meaning is scarce. We’ve optimized for likes, retweets, and short-term hype. But these metrics don’t scale trust, and they don’t build real communities. Genome is fixing that.
At its core, Genome is building the engagement engine of Web3. It’s a modular framework designed to acquire attention and reward real contribution, not noise. The cornerstone of this system? Proof of Engagement.
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From Vanity Metrics to Verified Impact
The problem is simple: most Web3 systems reward whoever yells the loudest. Bots, copy-paste posts, low-effort farming—none of it drives real adoption. So Genome built Edge, a questing layer that turns attention into structured, trackable engagement.
Edge goes beyond the basics. It doesn’t just reward surface-level participation. It tracks:
• Who shows up
• Who comes back
• Who refers others
• Who completes missions across campaigns
• And who brings in other users who do the same
Every click, share, referral, and return becomes a data point. And those data points become part of your onchain reputation.
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Enter Splice: Intelligence Meets Engagement
To push this even further, Genome is rolling out Splice—its behavioral intelligence layer.
Splice tracks both onchain and offchain activity. It connects your X (Twitter) profile to your Web3 behavior. It knows if your engagement is real. It knows if you’re consistent. It knows if you’re contributing value, not noise.
What Splice unlocks:
• A reputation score that lives across Web3
• AI-powered filtering of bots and spam
• Smarter campaign targeting
• Credibility-weighted rewards
Splice is how Genome turns engagement into a signal—and filters out the noise.
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What’s Live Right Now
Genome isn’t just an idea. It’s live.
• Genesis NFT Mint: Sold out in minutes
• Edge: Active with thousands of contributors
• Wallchain Campaign: 2% of $NOME supply on the line
• Vee Formation: A Flappy Bird-inspired reflex game dropping soon
• Splice: Rolling out post-TGE for all users and partners
And it all feeds back into the ecosystem through $NOME, the native token. Every campaign, every game, every prediction earns you more traction in the system.
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Why it matters
As AI content rises and paid engagement floods the timeline, one thing will matter more than anything else: proof.
Proof of consistency. Proof of creativity. Proof of community.
Proof of Engagement.
Genome is not building another marketing tool. It’s building the reputation layer of Web3.
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Ready to see who’s actually contributing?
• Explore Edge: https://edge.genomeprotocol.com
• Learn More: https://genomeprotocol.com
• Follow the mission: https://x.com/genome_protocol
Genome is just getting started.